BCS
Updated: November 13, 2012, 4:11 PM ET

Bill Hancock

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BCS Group Bill Hancock

Bill Hancock has achieved a unique triple-double at the upper echelon of intercollegiate athletics. He was the first full-time director of the NCAA Final Four, became the first executive director of the Bowl Championship Series (BCS) and is also the first executive director of the new college football playoff.

Hancock served for 13 years as director of the NCAA's Division I Men's Basketball Championship -- the three-week "March Madness" event that culminates at the Final Four.

After a family tragedy, he retired in 2002 and for three years was the tournament's media coordinator on a consulting basis before being named BCS administrator in October of 2005. He became executive director in November of 2009. He was named executive director of the playoff in November 2012.

An avid outdoorsman, Hancock has run 15 marathons and has ridden a bicycle across the United States twice. In 2001, he spent 35 days riding from Huntington Beach, California, to Tybee Island, Georgia. In 2003, he traveled in 17 days from U.S.-Mexico border in Texas to the International Peace Garden at the US-Canada border in North Dakota.

His memoir about the trans-continental bicycle journey, "Riding With the Blue Moth," has been among the top-selling sports books since it was released in October, 2005.

His second book, "This One Day in Hobart" is a historical chronology of his home town in Oklahoma.

Hancock, 62, is a 1972 journalism graduate of the University of Oklahoma. In the fall of 1971 he joined the staff of the university's athletics department as assistant sports information director.

After his newspaper-publisher father died in 1974, Bill spent four years as editor of his family's daily newspaper, the Hobart Democrat-Chief.

For 11 years, he served on the staff of the Big Eight Conference, first as media relations director and then as assistant commissioner in charge of championships and marketing. He became director of the Final Four in 1989.

His wife and high school sweetheart, the former Nicki Perry of Hobart, is retired after a 30-year career as a high school English teacher. She was honored as Kansas state master teacher of the year for 2004.

Bill and Nicki's son, Nate, is a consultant for EMC in Kansas City. Nate's wife, Kristin, is a physician assistant. They have two sons, William and Jack.

Bill and Nicki's other son, Will, was killed January 27, 2001, at age 31, in the crash of an airplane carrying members of the Oklahoma State University men's basketball team home from a game in Boulder, Colorado. Will's wife, Karen, is assistant soccer coach at OSU. Will and Karen's daughter, Andrea, was born November 16, 2000.

Hancock has served on the United States Olympic Committee staff at ten Olympic games and two Pan American games. His hobbies are grandparenting, cycling, running, classical music and American history.

He has been inducted into the halls of fame of the College Sports Information Directors and the All College Basketball Classic. In 2010, the Kansas City Sports Commission honored him with its "Outstanding People in Sports" award. He was a 2012 winner of the Regents Alumni Award at the University of Oklahoma.